Month: April 2017

The New Power Couple: Creative and Data

In our data-obsessed world, it can be tempting to question the value of creative.

/ April 2017

How Publishers Can Defend Themselves in the Age of Methbot

The most insidious ad fraud perpetrator of all time, Methbot has shown that digital publishers must implement key safeguards in order to protect their brand credibility and premium ad revenue.

/ April 2017